A growing number of warehouses and manufacturing facilities are beginning to look into the benefits of Certified Destruction for their business. Imagine if thousands of your plastic labels or plastic stretch wrap emblazoned with your logo and product information was recalled.
How could you safely destroy each one?
How could you be sure that none of the recalled plastic packaging ended up in circulation?
Most importantly, how would you know your products do not end up on the gray market risking and diluting your brand?
The only way you can truly know and guarantee the destruction of your vital intellectual property is through Certified Destruction by AAA Polymer.
With Certified Destruction, our experienced professionals will oversee the plastic shredding and destruction of your sensitive business materials. Afterwards, we will provide you with a Certificate of Destruction that serves as documented proof of the plastic shredding. Continue reading to learn more about the benefits of Certified Destruction as well as how it can protect and even improve your brand.
On any given day, you can easily find knock-off products for just about anything and everything. As a matter of fact, the Organization for Economic Co-operation and Development estimates the shady business of counterfeit goods and knock-off product has grown to a $461 billion global industry.
In many instances, the process of illegally copying a product starts with a nefarious person finding a brand's authentic product packaging, such as custom film. Grey market profiteers in Russia, China and even the U.S. actively search for authentic packaging with hopes of duplicating products.
The best way to protect your brand is to always ensure your plastic packaging or branded stretch film is recycled through Certified Destruction. Failure to do so could result in your business suffering staggering losses, potential lawsuits, and more.
One of the most prevalent benefits of Certified Destruction is environmental protection. Anytime your business sends plastic to the landfills, it can remain there for 450 years before it biodegrades. The best way to ensure your plastic recyclables are not ending up in landfills is to implement a plastic recycling program with Certified Destruction. And, for every ton of plastic you recycle, you can save around seven yards of precious landfill space that could be used for parks or other community oriented projects.
In addition to saving landfill space, recycling with Certified Destruction can reduce water pollution, conserve energy, minimize greenhouse gases, and reduce air pollution. Simply put, a Certified Destruction program is one of the surest ways to know your business is conserving energy and natural resources.
As your business continues its green efforts, it's vital to tell your customers about it. Make sure to mention your social responsibility on your website, social media sites, in company literature, and in the local news media. Creating a press release around your Certificate of Destruction is a great place to start.
In return, you may see an increase in the number of customers willing to support your brand as well as an increase in the amount they're willing to pay for your products or services. A Nielsen global online study found up to 51% of Baby Boomers (age 50-64) and 72% of Generation Z (age 15 - 20) are willing to pay more for services and products from companies committed to environmental impact and social change. It's simple, brands that establish a strong relationship for environmental stewardship have the opportunity to grow their market share and build loyalty among all consumers.
Protecting your brand from the grey market is one thing, but you can also use Certified Destruction to establish and prove compliance to governing bodies. When you request Certified Destruction services, AAA Polymer will provide a Certificate of Destruction. If your business is ever audited, having your Certificate of Destruction can save a lot of stress and time in the process of confirming your adherence to any environmental and/or privacy legislation.
At AAA Polymer, we are your plastic recycling experts. We partner with several businesses throughout the United States to provide comprehensive recycling solutions, including:
If you need proof of the destruction of our plastic scrap, our Certified Destruction service can be customized to meet your exact needs.
Contact AAA Polymer today to learn more about Certified Destruction or any of our other commercial recycling services.